
Our Quality Promise
The best ingredients, careful processing and strict controls – that's what Guschlbauer has stood for for over 100 years.

Developed as craft. Manufactured in series.
Every pastry pocket, stick or croissant that rolls off our production line started as handwork. Developed in a small craft business, creating products in the bakery is still one of the most rewarding tasks.
When it comes to replicating our originals, production lines are faster – but the recipe stays the same.


Specialties from Austria. Always in demand.
Our baked goods are at home on plates all over the world. We ourselves have only one home: beautiful Waizenkirchen in Upper Austria.
There we not only have nature and regional raw materials on our doorstep, but also a social responsibility. As a major employer in the region, over 100 employees count on us. And we count on them.


Trust is good. Control is better.
We can not only claim outstanding quality, but also prove it. We are certified according to IFS Food, Organic, RSPO (sustainable palm oil) and meet the requirements of the cibus.trace standard for origin-assured eggs and Rainforest Alliance standards for more sustainable cocoa.
The selection of our suppliers is based on strict criteria and with the greatest care. Our quality department is uncompromising.
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Certified Quality
Our certifications at a glance





Tradition and Technology
Then as now, in addition to high-quality raw materials, it is above all the gentle processing that counts. We benefit from the roots of our craft, our experienced employees and state-of-the-art equipment.
Our production processes were planned according to the latest findings and perfectly implemented in practice.




